Unity Asset Store Optimization

3D/Characters/Humanoids/Robots Asset Listing Optimization Guide

Guidelines for creating standout 3D/Characters/Humanoids/Robots assets on the Unity Asset Store.

Market Size

Small - around 644 assets

Competition Level

Lower competition - good presentation can stand out quickly.

Average Price

Around $22

Title Optimization

Your title is the first thing buyers see

Optimal Length

12-80 characters (2-13 words)

Best Practices:

Lead with the asset type and theme; put important keywords early.
Mention scale honestly (counts, variants) when it strengthens value.
Keep titles readable; avoid filler and ALL CAPS.
Use title case and avoid duplicate words.
Add the main use case if space allows (e.g., RPG, mobile, HDRP).

Good Examples

Animated Low Poly Robot Free - Stylized Sci-Fi Character
Physics-Based Mech Controller (customizable attacks)
Fully Animated Low Poly Modular Robots - Stylized Sci-Fi Characters
Ball Hermit Blast Robot Evolution Pack Cute Series
Animated Robots Pack

Bad Examples

Sci-Fi Ball vol.1
SCI FI: DROID-OI
PBR Abandoned Robot

Description Optimization

Detailed, structured content converts browsers to buyers

Optimal Length

60-80 words (2 short paragraphs + bullets)

Recommended Structure:

1Intro: what it is, who it's for, and key benefits.
2Rigging & animation: rig type, blendshapes, animation sets.
3Bullets: counts, formats, variants, and organization.
4Compatibility: Unity versions, pipelines, and integrations.
5Performance & workflow: LODs/rigs/shaders or usage tips.
6Support & updates: contact, changelog, and roadmap note.

Writing Tips:

Open with what's included and who it's for.
List counts, formats, and variants in bullets for fast scanning.
Call out pipeline/compatibility and any integrations.
Explain performance/optimization choices in plain English.
End with support info and update policy.

Example Description Template:

Game-ready humanoid characters with modular parts, clean topology, and a humanoid rig. Includes animations, blendshapes (where noted), and prefab variants for fast setup.

Optimized materials and textures, LOD options, and clear documentation. Ideal for RPG, action, and survival projects.

Image & Screenshot Guidelines

Visual quality directly impacts conversion rates

Optimal Count

8-12 images

Requirements:

Show breadth (collages or grids) and depth (close-ups/orthos).
Demonstrate real usage in a scene or UI mockup.
Ensure consistent lighting, framing, and typography on overlays.

Pro Tips:

Lead with your strongest collage or hero render.
Include 1-2 in-context shots to show real usage.
Use consistent backgrounds and typography for overlays.
Show rig, topology, and texture detail close-ups.
Demonstrate key animations or poses.

Tags & Keywords Strategy

Maximize discoverability through search

Tags

8-12 relevant tags

Common Tags for 3D/Characters/Humanoids/Robots:

RobotCharacterlowpolySci-FiAnimatedStylizedPBRCartoonmechWeapon

Tagging Tips:

Mix generic (type) with style/genre and use-case tags.
Avoid near-duplicates and keep casing consistent.
Reflect what's inside; don't overreach.

Keywords

For SEO and Asset Store search optimization

Primary Keywords:

low poly
evolution pack
animated robots
robots pack
animated robots pack
animated low
fully animated
pack cute

Secondary Keywords:

low poly
your game
cute series
robot cute
high quality
rigged animated
robot cute series
poly model
low poly model
battle mech

Keyword Strategy Tips

Use primary keywords in the first 120 characters of the description.
Reinforce in image captions or section headings.
Avoid keyword stuffing—keep language natural.

Pricing Strategy

Balance value perception with competitive positioning

Recommended Price Range

$4.99-$400 typical

Modular/rigged characters justify higher tiers; show animation sets.
Price to match content depth, polish, and support quality.
Use launch promos to gather early reviews and momentum.
Bundle complementary packs to raise average order value.

Real-World Success Examples

Learn from top-performing assets in this category

Animated Low Poly Robot Free - Stylized Sci-Fi Character

by Juanpmh

Why This Asset Succeeds:

Clear, scannable title with strong keywords.
Includes a video to show the asset in context.
Healthy tag mix covering type, style, and use cases.
Concise description that explains scope and fit.

Title Length

56 chars

Description

135 words

Images

Tags

Tags Used:

Low Poly3D character animationStylized characterrobots3Dmobile optimizedlow poly robotCartoontexture atlasanimated characterStylizedAnimatedlowpolyhumanoid robotRobot

Physics-Based Mech Controller (customizable attacks)

by TTakahashiGames

Why This Asset Succeeds:

Includes a video to show the asset in context.
Healthy tag mix covering type, style, and use cases.
Concise description that explains scope and fit.
Price aligns with perceived scope and quality.

Title Length

52 chars

Description

199 words

Images

Tags

Tags Used:

RobotFunctionalityCharacterInteractive3DmechRealisticAnimatedPhysicsmelee combatFlyingdestructionlowpolyWeapon

Fully Animated Low Poly Modular Robots - Stylized Sci-Fi Characters

by Juanpmh

Why This Asset Succeeds:

Robust previews that build confidence.
Includes a video to show the asset in context.
Healthy tag mix covering type, style, and use cases.
Concise description that explains scope and fit.

Title Length

67 chars

Description

195 words

Images

Tags

Tags Used:

3D character animationStylized charactermodular characterrobots3Dlow poly robotCartoontexture atlasanimated characterStylizedAnimated3d characterlowpolyhumanoid robotModular

Ball Hermit Blast Robot Evolution Pack Cute Series

by Meshtint Studio

Why This Asset Succeeds:

Clear, scannable title with strong keywords.
Includes a video to show the asset in context.
Price aligns with perceived scope and quality.
Practical, game-ready focus called out in the copy.

Title Length

50 chars

Description

0 words

Images

Tags

Animated Robots Pack

by Explosive

Why This Asset Succeeds:

Clear, scannable title with strong keywords.
Healthy tag mix covering type, style, and use cases.
Concise description that explains scope and fit.
Price aligns with perceived scope and quality.

Title Length

20 chars

Description

158 words

Images

Tags

Tags Used:

RobotrobotsCartoonsoundsmechanisedAudiomechCharacterEffectslowpolyAnimated

Common Mistakes to Avoid

Learn from others' errors and optimize from the start

Vague or generic titles

Impact:

Hurts search visibility and trust.

Solution:

Combine asset type + theme + scope (e.g., “Stylized Pine Trees - 60 Prefabs, LODs”).

Thin or missing descriptions

Impact:

Buyers cannot verify scope, formats, or compatibility.

Solution:

Write 2 short paragraphs + bullets covering counts, formats, pipelines, and support.

Too few preview images

Impact:

Low confidence in quality and variety.

Solution:

Show 8-12 images including close-ups and in-context shots.

Weak or repeated tags

Impact:

Harder to find and rank for relevant queries.

Solution:

Use 8-12 varied tags mixing type, genre/style, and use case; avoid duplicates.

Misaligned pricing

Impact:

Over/under-pricing reduces conversions or leaves money on the table.

Solution:

Match price to content depth and polish; consider bundles and promos.

Ready to Optimize Your 3D/Characters/Humanoids/Robots Assets?

Apply these best practices to your next Unity Asset Store listing and watch your visibility and sales improve. Remember: Optimization is an ongoing process. Monitor your asset's performance, gather user feedback, and continuously refine your listing based on what works best for your specific assets and target audience.

Get Started with Optimization

3D/Characters/Humanoids/Robots Asset Listing Optimization Guide

Title Optimization

Best Practices:

Description Optimization

Recommended Structure:

Writing Tips:

Example Description Template:

Image & Screenshot Guidelines

Requirements:

Pro Tips:

Tags & Keywords Strategy

Common Tags for 3D/Characters/Humanoids/Robots:

Tagging Tips:

Primary Keywords:

Secondary Keywords:

Pricing Strategy

Real-World Success Examples

Why This Asset Succeeds:

Why This Asset Succeeds:

Why This Asset Succeeds:

Why This Asset Succeeds:

Why This Asset Succeeds:

Common Mistakes to Avoid

Ready to Optimize Your 3D/Characters/Humanoids/Robots Assets?

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